In “College is a Waste of Time and Money,” Caroline Bird argues that college does not hold the value that society says it does. Bird has spent much of her time lecturing at colleges across the United States, and she has observed first hand how displeased students are with college education. Bird claims this is due do to colleges becoming more institutionalized. Instead of focusing on providing the best education possible, colleges are having to sell their institutions using Madison-Avenue techniques to attract students. Bird goes on to talk about how many students attend college because it is better than an uninspiring nine-to-five job, or in some cases not being able to find work at all. In addition, Bird also mentions the negatives of college from a business perspective. If a person were to put their college tuition into a savings account then they would make more money than a college graduate in their lifetime.