If the punctuation is poor or incorrect then a customer may have doubts over trusting the company with their details as they can’t be bothered to make the punctuation look correct for the customer. It is also important to use correct sentence structure when involved in business communications. Correct sentence structure is vital to the business because it shows a business is unique and has some variety through different types of sentences.
It is important to use correct sentence structure in business communications so your writing has variation and isn’t all the same. Using a variety of sentence types can help emphasise different points and ideas. A good sentence structure allows the communication to be correctly interpreted whereas a poor sentence structure can be misinterpreted.